Start-rite CEO Ian Watson joins Norfolk business leaders in SYNC the CITY 2017

We’re delighted to announce our CEO Ian Watson will join the SYNC the CITY 2017 initiative in conjunction with the University of East Anglia (UEA) and SyncNorwich as panel chair of the judges.

Now in its third year, the SYNC the CITY programme is designed to showcase the best in technological talent and entrepreneurship with entrants pitching their start-up business ideas, during what is anticipated to be an electric 54-hour event. Ian will sit alongside local commercial experts with backgrounds in start-up business, technology and investment in judging the competition.

Speaking on his role, Ian said: “I am really proud to be asked to be a part of such a worthwhile scheme. SYNC the CITY supports local talent, bringing together all sorts of experienced leaders that can draw upon both career highs and lows, in helping mentor and steer those starting out in business. I’m looking forward to meeting the contestants and hearing their business ideas. Recognising talent and encouraging that to thrive is of ultimate importance for future industry competitiveness.”

Start-rite appoints new Finance Director following Women’s Leadership programme

Formally Head of People and Financial Controller here at Start-Rite, Jo recently completed the East of England Women’s Leadership Programme, run by Pure Resourcing and People & Performance Ltd, which is designed to enhance confidence, develop leadership skills, and support organisations through the role of a sponsor in parallel with developing women in senior leadership roles in business.

Jo, who is a CIMA qualified accountant, said: “After 19 years with Start-Rite I have a solid understanding of the business, but more importantly of the plans afoot to successfully develop our strategic business aims for the future. I am delighted to have been appointed as Finance Director and Company Secretary and very much look forward to working with the executive and senior management teams and the exciting journey we have ahead of us.”

CEO Ian Watson, who also acted as Jo’s sponsor on the programme, said: “We are thrilled to appoint Jo as our new Finance Director and Company Secretary. Over the last 18 months, she has shown great potential and has developed through a number of courses including the Women’s Leadership Programme, which will prove invaluable to the business as we move forward.”

Jo will work with the Finance, ICT and HR functions as well as with the wider business to further strengthen the management team at Start-Rite.

Celebrate your #SpecialMoments with Start-rite to WIN

To celebrate our new advert, we’re asking you to share your ‪#‎SpecialMoments‬ with us on social media and tell us about your most cherish memories with your children. Perhaps it was the first time they crawled or walked? Or maybe it was when you bought their first pair of shoes or started school? Let us know and share a picture or video if you have one. We’d love to hear your stories…we’ll pick a winner at random on Friday 18th March to WIN a voucher for a pair of Start-rite Shoes.

TO ENTER: Simply comment on our Facebook post, tweet us using the hashtag #SpecialMoments so we can see your post or email us. We look forward to seeing your #SpecialMoments.


Deadline for entries is midnight 25th August 2016 / One entry per person / A winner will be drawn at random / The winner will be notified within 14 days of the closing date / The decision of the Promoter is final and no correspondence will be entered into.