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  • How to dry shoes quickly

    Some of us welcome the first signs of autumn, that crisp note in the air, the days rapidly drawing in, foggy mornings and the creep towards Halloween, Bonfire Night and Christmas. Others lament th

  • Best shoes for kids with flat feet

    All babies are born with flat feet, with a fleshy fat pad instead of the inner arch. That’s why when we’re first learning to walk as toddlers, we ‘stomp’ when we take steps – our body and feet haven

  • What is a verruca?

    Think your child might have a verruca? Knowing what they look like and how they feel on the foot can help you to make informed decisions about your child’s health - for example, getting them the rig

  • How to keep kids cool at night

    Long days, trips to the beach, cold ice cream…many of us look forward to summer and the adventures it brings. However, most of us don’t tend to love being hot, sticky and uncomfortable. Even whe

  • Keep moving in lockdown - Babies

    As we approach an eleventh month of restricted measures and lockdowns, in this first of a series of blogs, we’re taking a look at the developmental changes our children will have experienced during

  • Win a Winter Prize Bundle

    It’s a new year and we have an exciting new competition we think your mini explorers are going to love. We’ve teamed up with our friends at Dry Kids to help keep your little ones protected fro

  • 10 Family-Friendly Half Term Events

    This month we’ve teamed up with ‘Day Out With The Kids’, who share their top 10 family-friendly events to visit this half-term. Let’s face it, February isn’t the easiest month for organising da

  • Gentle on feet

    Gentle on feet We know that when kids are comfortable, they feel confident and focussed. Our school shoes are designed to not only be tough on playgrounds and smart in classrooms, but also to be...

  • The inspiration behind our new summer collection - Start-Rite

    Over the last two years, we’ve all missed out on getting together with friends and family and going on exciting new adventures. So for our SS22 collection, we are taking inspiration from summer vac

  • Five minutes with... @mammato7triplets

    We take five with Emma Louise, to talk raising seven children with young triplets. 1. Tell us a little about your family?In our big family of seven children, we have Bradley 16, McKenzie 15, Summe

  • How do you dress a newborn in the summer?

    The sun is shining, it’s lovely and warm, and you want to enjoy the outdoors with your new baby. But, how do you dress them to ensure they’re safe and comfortable in the sunshine? And if you conside

  • Celebrating our 2022 awards success

    This time of year is often a busy yet wonderful whirlwind of preparation for Christmas and tying up loose ends but we wanted to take a moment to reflect on the last 12 months. We’ve launched new s

  • Get ready for Play this Childhood Day

    Throughout 2022, we are celebrating our 230th year at the forefront of footwear by supporting the NSPCC. Through fundraising activities, shoe donations and an exclusive footwear collection, we ho

  • How should diabetics care for their feet?

    If your child has diabetes, it’s important to know that any foot problems such as calluses, blisters or simple cuts and scrapes can be more serious than they would be for a non-diabetic child. Howev

  • Win a New Year Prize Bundle

    We would love to bring a smile to your face as we start 2021, so we're thrilled to launch our New Year giveaway, where we’ve teamed up with some fantastic brands to offer you the chance to win som

  • Small steps to a healthier half-term

    Our shoes are the ultimate expression of what drives us forward as a business: to support healthy development by making quality products that won’t let children down until they grow; to learn everythi