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  • Win ROARR! annual passes for your family

    If it’s a Jurassic adventure you seek this summer, then we have just the competition for you! To celebrate the start of the summer holidays we’ve teamed up with our friends at ROARR! to give aw

  • Win Back to School Prizes

    We know getting the kids ready for back to school can be an expensive time. That’s why we’ve teamed up with our friends at Trutex to help make things a little easier, by offering you the cha

  • Win an Easter bundle

    To celebrate the launch of our new spring first shoes collection and with Easter fun on its way, we’ve teamed up with leading toy company TOMY International to offer you some exciting prizes s

  • Vegan Friendly School Shoes

    An alternative choice this back to school is our vegan friendly collection. All products have been made with the same high standards and attention to detail as all our shoes – just without any an

  • Feet are fantastic. Fantastically important.

    Feet are fantastic! Caring for little feet helps keep children healthy and active as they grow. We know that good foot health supports our children’s all round development while they’re growing, and...

  • Win a James Villa Holidays voucher

    To celebrate the summer holidays, we’ve teamed up with our friends at James Villa Holidays to give away an amazing prize, where you could win a £2,500 voucher to use on your next villa holiday,

  • Are plimsolls bad for your feet?

    Many of us have fond memories of wearing plimsolls during school sports and PE lessons, but in recent years, concerns have emerged about how supportive these lightweight shoes really are for childre

  • What is shoe traction?

    We know traction isn’t the first thing parents think about, but it’s working hard every time your child sprints, skids or launches themselves across the playground. Turn a shoe upside down and you’l

  • Looking after babies feet

    It’s hard to imagine that one day babies feet will become fully functioning mechanisms propelling the body forward. Mastering all the crucial development stages from crawling and walking to runn

  • Retailer Spotlight: Jump Shoes

    Next in our series of Retailer Spotlights is Jump Shoes, an independent shoe shop with four owners that has been trading for 18 years. We spoke with co-owners Rachel and Victoria about the shop and wh

  • Five minutes with… @mimi_model_nens

    We take five with Claire from @mimi_model_nens to find out more about her love of photography and how she incorporates her passion with seasonal days out with her girls. Hi Claire, how are you?

  • Why do babies walk on tiptoes?

    For babies, the world is full of firsts. From day one, we watch eagerly so they don’t miss a thing—and there’s no milestone more exciting than a baby’s first steps. But whether your baby has just

  • Wellies storage and care guide

    Children love to play in the Great Outdoors, but it can be a messy place! From sticky mud to gritty sand and powdery snow, there are plenty of opportunities for little ones to get wet and dirty. In

  • How long should slippers last?

    Slippers can be a comfortable, convenient and fun footwear option for both adults and children alike. They come in different designs, sizes, and materials, and are typically worn indoors. However,

  • What to pack for a school trip

    School trips can be an exciting proposition for your child - a chance to get away from the normal routine of school and experience something new! Trips to museums, aquariums, zoos and even just ou

  • How to buy online: children’s shoes

    With online shopping, everything you could possibly want is now accessible at your fingertips, and your children’s shoes are no exception. But is shopping online for your children’s shoes the right